Showing posts from January, 2025

New technologies in life insurance

New technologies in life insurance The insurance market is becoming increasingly digital. More and more insurance products are being sold online, remote claims settlement services are being developed, and new insurance products are being offered. Against this backdrop, the life insurance segment stands out somewhat, driven by savings and investment insurance products. Obviously, these are not the types of insurance that can be successfully marketed remotely through online channels due to individual customer requirements and the need for professional advice from the insurer. However, innovative technologies in the insurance sector - InsurTech - make it possible to implement various solutions in this segment that allow the company and its agents to promote "life" more effectively and make this service more understandable, convenient and personalized for customers. First of all, digitization makes it possible to simplify communication with the customer during the life of the...

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